Trend Alert: The Mixology Movement

Store brand beverage mixers help consumers craft the perfect cocktail or mocktail in the comfort of their own homes. Take the line of beverage mixers from Twin Cities grocery chain Lunds & Byerlys. They can be mixed with vodka, whiskey and other spirits or club soda for an alcohol-free drink. Among the flavors: Cranberry Ginger Lemon, Hibiscus Pink Grapefruit, Watermelon Mint and Mango Jalapeno Margarita Mix. Lunds & Byerlys also sells store brand mixers, including a margarita mix.