As we continue to navigate uncertainty, it’s important we pivot from tactical to strategic across the value chain to drive the store brand industry forward.

How do we do this? Collaboration. Engage with PLMA through its professional development, conferences, and trade shows. Advocate for store brands through mainstream business and social platforms.

When we merge ideas, efficiencies, and support the retailer’s strategy, together we will strengthen consumer store brand loyalty and create a collaborative platform for long term profit for your business and the industry.