American's drink an average of three cups of coffee daily, according to a new report from the National Coffee Association.
The majority of American adults (66%) drink coffee each day than any other beverage, other than bottled water. 85% of past-day coffee drinkers had coffee at breakfast; 82% drank coffee at home; and coffee drinkers consume an average of nearly three cups per day, according to the Fall 2025 National Coffee Data Trends. The report was conducted by Dig Insights on behalf of the National Coffee Association.
Cold/iced and frozen blended coffee also experienced a summer popularity bump, accounting for 31% of all coffee consumed in the June survey (compared to 23% in the survey conducted in January 2025).
Specialty coffee continues to reach new heights in popularity, consumed by a record 48% of American adults in the past day (up from 37% in 2021). Traditional coffee is consumed by 41% of American adults each day (compared to 38% in 2021).
Brewing methods have remained relatively consistent, with drip brewers still the most popular preparation method (38% of past-day coffee drinkers had coffee prepared with a drip brewer), followed by single cup brewers (23%), cold brewing (17%), and espresso machines (11%). Instant and ready-to-drink coffee continue to grow in popularity, with 11% of past-day coffee drinkers having instant coffee (up from 6% in 2021) and 19% having ready-to-drink (up from 9% in 2021).
Additional key findings include:
- Grocery stores are the most popular place to purchase coffee for at-home preparation: 40% of past-day coffee drinkers who made coffee at home bought their coffee at a grocery store, 29% purchased their coffee in a mass merchandiser (also known as “big-box” stores), and 14% bought their coffee online.
- App-based and drive-through purchasing reach record highs: An all-time high 59% of coffee drinkers who bought a coffee out-of-home in the past week purchased it at a drive-through (up 9% since 2024), and 36% ordered through an app (up almost 6% over 2024).