The largest event of its kind, PLMA’s 2026 Store Brands Marketplace, serves as the definitive one-stop destination for the store brands industry. The annual Chicago event brings together supermarkets, supercenters, drug chains, specialty stores, mass merchandisers, importers and exporters, wholesale clubs, dollar stores, and e-commerce platforms to discover tens of thousands of food and non-food CPGs.
Select a category below to view media qualification requirements. PLMA reserves the right to approve or deny credentials, modify submitted categories, and request additional information at any time.
Please note that previous attendance does not guarantee credentials for PLMA's 2026 Private Label Trade Show.
If you have any additional questions, please contact press@plma.com
Full-Time Editorial
Eligibility
Writers, editors, photographers, and other content creators working for a verified print or digital media outlet who report on the consumer packaged goods industry.
Affiliation Verification
- Publication name
- Publication website/URL
- Current business card
- A bylined writing sample published by your current media organization
- A brief outline of your planned reporting on PLMA’s 2026 Private Label Trade Show
On-Air
Eligibility
Audio and visual media professionals, including broadcasters, radio hosts, and podcasters, representing a verified media outlet and covering the consumer packaged goods industry.
Affiliation Verification
- Television/radio station name
- Media outlet website/URL
- Current business card
- A brief outline of your planned reporting on PLMA’s 2026 Private Label Trade Show
Videographer/Documentary
Eligibility
Visual media professionals working independently or producing content related to the consumer packaged goods industry.
Affiliation Verification
- Company/production name
- Company/production website/URL
- Current business card
- Assignment/work verification
- A brief outline of your planned reporting on PLMA’s 2026 Private Label Trade Show
Freelancer
Eligibility
Independent content creators, including writers, editors, photographers, and broadcasters, contributing to verified consumer, business, or mainstream media outlets covering the consumer packaged goods industry.
Affiliation Verification
- Company affiliation name
- Company website/URL
- Current business card
- Assignment/work verification from media company
- A brief outline of your planned reporting on PLMA’s 2026 Private Label Trade Show
Influencer
Eligibility
Content creators who produce original social media content at least three times per week and have an audience of 15,000 or more followers on any single social network. Eligibility is limited to creators actively generating content; individuals primarily seeking to secure partnerships or manage paid promotions must register as paid media.
Affiliation Verification
- Handles/usernames of current social media
- Number of followers and engagement statistics over the past 12 months
- A brief outline of your planned reporting on PLMA’s 2026 Private Label Trade Show
- Details of target audience